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DOG SKIN VS. HUMAN SKIN - Dogs' skin has a different pH level compared to human skin, so using human shampoos on dogs can disrupt their skin's natural balance, potentially causing dryness and irritation WHITENING SHAMPOO FOR SHOW DOGS - Arm & Hammer dog whitening shampoo helps your dog's fur look bright and white ODOR CONTROL WITH BAKING SODA - This oatmeal dog shampoo includes the signature Arm and Hammer baking soda to naturally help control and remove dog odors while enhancing fur whiteness NATURAL DOG SHAMPOO WITH LAVENDER AND VANILLA - The natural ingredients in this dog whitening shampoo, including awapuhi and argan oil with baking soda, work together to help control odors and keep your pet's coat clean and moisturized LAVENDER VANILLA SCENT - This natural dog shampoo for whitening fur leaves a subtle lavender vanilla scent after every wash Freshen up your pet to the next level with Arm & Hammer Ultra Fresh grooming. Our Whitening & Brightening Shampoo in a Lavender and Vanilla scent polishes the coat to keep it bright while deeply nourishing the skin. Made with Awapuhi & Argan Oil, this whitening dog shampoo is infused with baking soda to neutralize bad odors for an advanced clean. Our creamy formula works into a rich, luxurious lather to reach every inch of your dog with a soothing lavender and vanilla fragrance leaving your pet Ultra Fresh every time. Regular bathing is an important part of pet care; clean, fresh smelling dogs are more welcome in many places than dirty, smelly dogs. Bathe your dog just the way you'd like to - from head to tail - with Arm & Hammer Ultra Fresh dog grooming products. Give your dog a fragrant bath with the Arm & Hammer Ultra Fresh Lavender Vanilla Dog Shampoo. Suitable for dogs of all ages, this whitening and brightening doggie shampoo is designed to give your pet a clean, fresh smell. DIRECTIONS: Thoroughly wet the dog's coat with warm water. Apply shampoo and work into lather from the back of the ears to tail, being careful to avoid eyes. Rinse Well. INGREDIENTS: Water, Coconut Based Surfactants, EDTA Disodium Salt, Polyquaternium-7, Glycerin, Glycol Distearate, Diglycerides, Sodium Chloride, Awapuhi Extract, Honey Extract, Argan Oil, Fragrance, DMDM Hydantoin, Citric Acid.WARNINGS: For external use only. Safe for dogs 8 weeks of age and older. Avoid contact with eyes. Keep out of reach of children. Brand: Arm & Hammer Scent: Vanilla,Lavender Product Benefits: Cleansing Recommended Uses For Product: Grooming Material Type Free: Sulfate Free;Paraben Free Product Dimensions:2 x 3.25 x 7.5 inches; 12 ounces Item model number:FF12652 Date First Available:July 8, 2020 Manufacturer:Fetch for Pets Country of Origin:China Best Sellers Rank: #1,022 in Pet Supplies (See Top 100 in Pet Supplies) #11 in Dog Shampoos #11 in Dog Shampoos Customer Reviews: 4.4 4.4 out of 5 stars 7,542 ratings Item Form: Liquid Liquid Volume: 16 Fluid Ounces Special Ingredients: baking soda, awapuhi, argan oil Target Species: Dog Allergen Information: Apple Free UPC: 742797871820 Manufacturer: Fetch for Pets Item Weight: 12 ounces Country of Origin: China Item model number: FF12652 Date First Available: July 8, 2020 Item Package Dimensions L x W x H: 8.15 x 3.66 x 1.85 inches Item Dimensions LxWxH: 2 x 3.25 x 7.5 inches Item Weight: 0.75 Pounds Brand Name: Arm & Hammer Target Audience Keyword: dogs Directions: Thoroughly wet the dog's coat with warm water. Apply shampoo and work into lather from the back of the ears to tail, being careful to avoid eyes. Rinse well. Model Name: Arm & Hammer Ultra Fresh Color: Whitening & Brightening Shampoo Size: 16 Fl Oz (Pack of 1) Age Range Description: All Life Stages Number of Items: 1 Style: Whitening & Brightening Shampoo Breed Recommendation: All Breed Sizes Included Components: Dog Shampoo Specific Uses for Product: Coat